Hi, I'm Lina.

I am Art Director, Designer, and Visual Storyteller. I turn complex ideas into compelling visual narratives and design digital experiences. At the Süddeutsche Zeitung, I lead newsroom-wide design strategies and build systems that support bold storytelling. I care about bridging editorial, design, and product—and about design that serves journalism, connecting ideas across content and form in various platforms.

Hi, I'm Lina.

I am Art Director, Designer, and Visual Storyteller. I turn complex ideas into compelling visual narratives and design digital experiences. At the Süddeutsche Zeitung, I lead newsroom-wide design strategies and build systems that support bold storytelling. I care about bridging editorial, design, and product—and about design that serves journalism, connecting ideas across content and form in various platforms.

Take a look at some of the digital stories I’ve worked on recently:

2025 Summer Readings – Süddeutsche Zeitung

2024 Discouses of Climate Delay – Süddeutsche Zeitung

2024 The German Story as Told by Her – Süddeutsche Zeitung

2024 A Guide to Tipping Worldwide – Süddeutsche Zeitung

2023 The Year in T-Shirts – Süddeutsche Zeitung

Hit the paywall? Just drop me an email and I’ll send you a gift link.
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Also have a look at the design systems and editorial projects I’ve led and art directed, and see more of my illustration work.